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If you’ve ever thought:

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“I’m not even sure who I’m creating for anymore,”


“My content isn’t landing,”


or “I’m attracting clients who aren’t the right fit”

 

then this is exactly where to start.

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Because clarity isn’t just a marketing buzzword.

 


It’s the foundation of everything that actually works.

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What is the Ideal Client Workbook?

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It’s your practical guide to defining your dream client, the one who gets you, values your work, and actually wants what you offer.

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No fluff. No corporate jargon. Just the exact questions, prompts, and exercises I use with my 1:1 clients to help them finally stop guessing and start connecting.

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You’ll Discover:

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Who your ideal client really is, beyond age, gender, and job titles
What they care about most, their fears, desires, and motivations
How to speak their language, so your marketing feels like a conversation, not a pitch
✨ What makes you the perfect fit, clarity that shapes your content, offers, and energy

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You’ll walk away with:


A complete Ideal Client Avatar you can refer to again and again

A Messaging Map that turns pain points into powerful content
A renewed sense of direction (and confidence) in your business

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£11

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